Monday, March 14, 2011

Let the countdown BEGIN!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!


21-27 September 2011

Perth, Western Australia

2011 Perth Fashion Festival dates announced!!!!!!!!!!!!!!

Fashion fever will sweep Perth from 21 – 27 September 2011 with the return of Western Australia’s premier fashion event, Perth Fashion Festival (PFF).

PFF has flourished over the past 13 years. It is a breeding ground for Australia’s most sought after creative talent and is considered a must-attend event on Australia’s fashion calendar.

“We have exciting new events and venues planned for the PFF 2011 program. Perth can expect to see the very best the dynamic and vibrant WA fashion industry has to offer,” PFF Director Mariella Harvey-Hanrahan said.

“Perth Fashion Festival is one of the most important annual events for WA's creative industries and we are delighted to welcome it back to the City this September,” Lord Mayor and PFF Ambassador Lisa Scaffidi added.

PFF is supported by the State Government, through Eventscorp and the Department of Culture and the Arts, as well as the City of Perth.

Eventscorp Executive Director David van Ooran said PFF had become an integral part of Western Australia’s diverse events calendar.

“Not only does the Perth Fashion Festival add vibrancy and excitement to our State, last year alone more than 44,000 people attended; 11,000 more than 2009.”

In the first of a series of exciting new events on the PFF 2011 calendar, Perth’s fashion set will be the first to view WA designer, Kym Ellery’s Spring Spring Ready to Wear (RTW) ‘11 collection.

The invitation-only event showcasing ELLERY’s Spring RTW ‘11 Collection will be shown at one40william on 29 March.

“We are honoured that Kym has chosen PFF as the launching pad for her new collection. It is testament to the fact that Western Australia is becoming increasingly recognised for the unique flair of its local designers and talent,” Ms Harvey-Hanrahan said.

Further information on PFF 2011’s new program of events and venues will be released in coming months.

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